I just discovered the most adorable Etsy shop! Pretty Smitten is run by a mother of three who introduced her line with custom paper products and eventually grew it into a number of fun, personalized luxury items. You won’t see pieces anywhere else as she designs everything herself. I love her use of color and playful design, I see a little Kate Spade influence and that’s not a bad thing. The mix of pattern and color in the line is perfectly balanced with just a touch whimsy. I’m loving the hello darling phone case… too cute. I’m keeping my eye on this shop for the holidays and betting some really great items pop up. Giving personalized gifts is the best!